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Cultural trails in social media

Garcia-Gavilanes, Ruth

Proceedings of the companion publication of the 17th ACM conference on computer supported cooperative work & social computing, 15 February 2014, pp.53-56

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  • Titolo:
    Cultural trails in social media
  • Autore: Garcia-Gavilanes, Ruth
  • Descrizione: Studying how culture influences users in online social media has increased the interest of several sectors such as the advertising industry, search engines and corporations. As a consequence, anthropological and computational models need to interact and complement each other to better target these new demands. By carrying out several experiments on large-scale data from the Web, we propose to combine theoretical concepts of culture with information technology techniques to process, analyze, model and interpret data from the Web. We plan to explore differences in the way people use social media and explain our results with traditional social studies as well as apply our findings in predictions and recommendation
  • Fa parte di: Proceedings of the companion publication of the 17th ACM conference on computer supported cooperative work & social computing, 15 February 2014, pp.53-56
  • Soggetti: Culture ; Data Mining ; Recommendations ; Social Media ; Social Networks ; Business
  • Lingua: Inglese
  • Identificativo: ISBN: 9781450325417 ; ISBN: 1450325416 ; DOI: 10.1145/2556420.2556822
  • Fonte: ACM Digital Library (Association for Computing Machinery)
    KESLI (ACM Digital Library)

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